26 Sep 12
A sales funnel refers to the steps involved in converting a targeted market segment into a paying customer. Practical Ecommerce recently published a great article on how businesses can manage their sales funnel to increase conversions. Here are the key …
23 Sep 12
Notice recently released a Mobile Email Opens report – a measurement of email opens occurring on mobile devices (smartphones & tablets). Key points: Mobile opens jumped to 36% of all email opens in 2012 – an increase of 32% from …
05 Sep 12
Recent research from digital marketing software firm Kenshoo and publishing and events company Figaro Digital provides some interesting insights into UK internet users. Key points: Whilst UK consumers are browsing and researching products via mobile, they still prefer to turn …
05 Sep 12
In recent times, the digital space within Australia has been embraced, with companies looking to expand their digital presence and utilise both the established and emerging online channels. The recent State of Digital Marketing in Australia report has highlighted that while …
28 Aug 12
Here at WiTH Collective we don’t waste any time, not even for a toilet break! In our bathrooms, we are presented with statistics on a black chalkboard speech bubbles, set to make our creative minds flush. Each week I …
19 Jun 12
EARLY MORNING READING MADE EASY! I read a lot of blogs, newsletters, articles, website and just general stuff about digital. To try, share the learnings and save people time, I’ve captured all the interesting articles below. ENJOY! New digital things: …
11 Apr 12
Nielsen recently released their Q3-Q4 2011, US Digital Consumer Report. As per all Nielsen reports, the results are pretty mind-blowing. As a proud Gen-Y’er, I grew up on technology. Ironically, my parents refused to own a television, so naturally I …
