Category Archives: eCRM

Dick Smith trumps the daily deals sites

Daily deals sites are everywhere in Australia now. At last count there were around 823 sites dedicated to selling deals in specific locations, categories or across everything.  Initially, these daily deals sites were crushing the retailers and making it hard …

Continue reading

Apple – brilliant after Christmas email

On Boxing Day (26th December), while most companies and brands are focused on sending email communications to their database promoting their SALES, Apple continues with their tactic from last year and encourages you to buy for you not even talking …

Continue reading